We start by listening, not by designing.
Mister Mikel is a web design and online store studio based in Vitoria-Gasteiz, Spain, specializing in publishers, bookshops and cultural centers. We build Shopify stores and custom web projects, and we work with clients in Spanish and English.
We build so that you don’t depend on us afterwards: changing a price, adding a new title or editing a page is something you do yourself. And you always talk to the same person, from start to finish.
It’s not the price. It’s how we work.
Method
Before we open the laptop, we understand the problem: where you come from, what your business sells and what keeps you up at night. Design is the last part of the job, not the first.
Built around you
We don’t drop in a template and stick your logo on top. Your site is built from what you already are — your brand, your tone, the way you sell — and if the identity needs sharpening along the way, we sharpen it.
One person
The same person runs your project from start to finish. No account managers in between, no email chains, no new contact every quarter to explain everything to all over again.
Three ways to work with us.
Often one leads to the next: a store that starts small ends up needing custom development, and a custom project ends up selling.
Publishers and culture
Online stores for independent publishers, bookshops, foundations and cultural centers. We know what fixed book pricing means, what a catalog of two hundred titles looks like, and how to sell abroad without shipping eating the margin.
See plans and pricingOnline stores
We build your store on Shopify: design, catalog, payments, shipping, and migration from WooCommerce or PrestaShop if you were already selling somewhere else. We hand it over with training so you can run it yourself.
See how we workCustom development
When a template isn’t enough: search with filters, booking systems, configurators, quote maps, private areas and admin panels. First the problem, then the code.
See what we buildTwo free themes, built from real stores.
Both are free if you install them yourself: ask for them by email. If you’d rather have us set one up and adapt it, that’s a separate quote, well below the price of a full store.
Parker
Our Shopify theme for bookshops and publishers. Book pages with author and ISBN, a page for every author, two styles (classic and contemporary), bilingual, and room for books and merch side by side.
See the themeParker Open
The sister theme, for stores that don’t sell books: music, art, courses, collectibles, food, fashion and health. Every product hangs from an entity with its own page — an artist, a teacher, an origin, a brand.
See the themeSet up for you
If you’d rather not install it yourself, we set the theme up, load your catalog and adapt it to your brand. You get a store you can run on your own from day one.
Contact us
Tell us what you’re working on.
An online store, a custom site, or a project you don’t know where to start with. Write us two lines and we’ll reply within 24 hours with a concrete idea of where to begin. No generic PDF. We work in Spanish and English.